LinkedIn Adds Better Targeting

LinkedIn recently announced several tools that allow you to specifically target members with advertisements. The tools allow you to target LinkedIn members based on industry, length of time at the place of employment, job description, company size and location. While...

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Great Photos Make Great Sites

We've all seen them - sites with brilliant designs, amazing copy, and a photo taken on a 6-year old digital camera with less resolution than your smartphone. They're everywhere, and they're giving up a powerful opportunity to convert prospects into...

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Advertising through Blogs

If you've got a website, chances are your trying to attract new visitors.  A traditional method outside of natural SEO is to use Google Adwords to help spur a spike in traffic.  A more affordable, complimentary strategy may be to advertise on local and regional...

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Cost-Per-Click

Many of our customers come to us looking to work with them on Google Adword campaigns.  While Adword campaigns provide great traffic, they are largely unsustainable in the long run as a primary source of traffic.  With common Fort Collins keywords going for $1-$10 a...

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