A Close Look at Image Loading Speeds

Images are one of the heaviest elements on a website and almost always one of the slowest items to load. Luckily, we have lots of options when it comes to image types - but which one is best for the web? And, on top of that, what variation of individual image types...

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Are JPEG’s a thing of the Past?

If it was up to Google's engineers, that may be the case. Last week week Google announced a new image file format titled "WebP". With approximately 65% of the the traffic over the web being from image files, the claimed 40% reduction in file size could cut down...

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There’s more to SEO than content

Most people these days talk about SEO as being content, content, content. But, the major search engines  are moving more and more away form pure content and keywords and into a territory dominated by user experience. This means that building your website correctly...

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Why Page Speed is So Important

Page performance is a big issue these days as websites become more and more graphic laden and we're faced with having to deal with retina images (can be up to 4X larger size). The longer a page takes to load, the less likely people are to stay on the site or even come...

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Tip: Clear Your Cache to Speed up Browsing

Every now and again, our browsers slow down to a crawl on almost every single website. You might think this is your Internet provider just slowing your connection down, but in fact, it's likely something on your own browser called the "cache". The cache stores lots of...

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