If you haven’t incorporated mobile marketing strategies into your business' marketing, now is the time. As the use of cellphones (specifically, smartphones) continues to grow, it is increasingly important for small business owners to adopt mobile marketing practices....
Last month LinkedIn introduced a new feature allowing you to see how your profile compares to others in your network. As part of Who’s Viewed Your Profile, the new “How You Rank” tool allows you to compare your profile to others in your network based on profile views....
Pinfluencer is a powerful tool that allows you to track realtime ROI, visits, visitors, atc. from specific pins on Pinterest. This is great news for companies and individuals who use Pinterest as a marketing method. Formerly, your best bet was to track the incoming...
Sometimes, a seemingly good SEO strategy can go horribly wrong. Perhaps you bought links, or you bought a banner ad on a site that was targeted for spam links, or maybe you put yourself out on a listing service and are now being targeted by Google. All of these...
Google is now receiving more copyright removal notices than ever in their history - they receive more notices every day than they did in all of 2009 according to their official blog. With so much information at their fingertips, the next natural step in search engine...
Google makes constant changes to their algorithms, as we've mentioned before they make over 500 changes a year. However, several changes have led to a new wave in ranking standards that was previously impossible: measuring user experience. User experience (UX) is a...
LinkedIn recently announced several tools that allow you to specifically target members with advertisements. The tools allow you to target LinkedIn members based on industry, length of time at the place of employment, job description, company size and location. While...
If you've been looking around your Google Analytics recently, you'll notice a new option on the right-hand menu called Visitor Flow. Visitor Flow gives us the option to see how visitors are flowing through your website in an easy-to-read visual flow chart. This new...
A few days ago, we introduced you to Google Dashboard, a method of managing all of your various Google tools. Well, now there’s a brilliant new tool from Google that you access through Dashboard; Me on the Web. Me on the Web is your online personal identity management...