Marketing to Focus on in 2014

Welcome to 2014 from Old Town Media! The New Year is a time for “new”… it brings new ideas and a newfound drive to achieve more over the 12 months that will follow. It can be extremely refreshing, but it can also be overwhelming. Here to help, these are our top picks...

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Boost Conversion Rates with Product Images

Did you know that 90% of information transmitted to the brain is visual, and visuals are processed 60,000X faster in the brain than text?* How about the fact that 40% of people will respond better to visual information than plain text?* It's no secret that people...

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Duck Season

Today is my day to blog, but all I can think about is the fact that duck season opens tomorrow! This is a huge deal to me, we traded a website for a duck blind and a fishing membership at Rocky Ridge and tomorrow we start cashing in. Anybody who buys a new website...

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How We Develop for Multiple Browsers

There are 10 major versions of Internet explorer, 5 major versions of Firefox, 25+ major versions of Chrome and 5+ versions of Safari. That's just desktop versions. If you get into mobile browsers the picture gets even more convoluted. The market share for each story...

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The Process of Building a WordPress Site

WordPress has really taken the development world by storm in the last 5 or so years. It's grown from a relatively small blogging platform to one of the most versatile and easy to access content management software in the world. Its capabilities, flexibility,...

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AdWords & SEO: The Match Made in Heaven

AdWords and similar PPC programs are very different from organic search engine optimization efforts on the face - AdWords is, after all,effectively paying to beat more relevant organic results and get clicks that would never have otherwise seen your website. Despite...

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Responsive Design vs Mobile Sites

Imagine you want a website done and you want it to be mobile-optimized. You have two firms who want to take different routes to make the site look good on mobile - one wants to build a mobile-optimized site and the other wants to build you a responsive site....

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