The Knack


This is a great book for any business owner, whether you are a start-up or someone who has been around for a while.

A little bit about the book:
People starting out in business tend to seek step-by-step formulas or specific rules for success, but in reality there are no magic bullets. Rather, says veteran company-builder Norm Brodsky, there’s a mentality that helps street-smart entrepreneurs solve problems and pursue opportunities as they arise. He calls it “the knack,” and it has made all the difference to the eight successful start-ups of his career.

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